Version Date: August 4th, 2016
Collection of Information
We collect the following types of information:
Personal Information That You Provide
In general, we collect personal information that you submit to us voluntarily through the Services. We also collect information that you submit in the process of creating or editing your account and user profile on the Services. For example, our registration and login process requires you to provide us with your name, valid e-mail address and password of your choice. Use of some of our Services may require you to save a delivery or shipping address. When you personalize your profile and use the features of the Services, we will collect any information you voluntarily provide, and we may also request optional information to support your use of the Services, such as your year of birth, gender and other demographic information. We collect information in the form of the content that you submit during your use of the Services, such as photos, reviews, ratings and other information you choose to submit.
We may also collect information about you and your friends who use the Services from any social network you may have connected from, in order to provide you with a more personalized experience. For instance, we may collect your user name or profile information that you have permitted to be displayed through the Services in order to display you as a friend or in association with your profile and connections.
If you choose to sign up to receive information about products or services that may be of interest to you, we will collect your e-mail address and other related information. Additionally, we collect any information that you voluntarily enter into the Services, including personal information, into any postings, comments or forums within the booqu community.
Personal Information from Other Sources
We may receive personal information about you from other sources with which you have registered or interacted, companies who we have partnered with (collectively, “Partners”) or other third parties. We may associate this information with the other personal information we have collected about you.
E-mail and E-mail Addresses
If you send an e-mail to us, or fill out our “Feedback” form through the Services, we will collect your e-mail address and the full content of your e-mail, including attached files, and other information you provide. We may use and display your full name and e-mail address when you send an e-mail notification to a friend through the Services or the social network from which you have connected to the Services (such as in an invitation, or when sharing your content). Additionally, we may use your e-mail address to contact you on behalf of your friends (such as when someone sends you a personal message) or to send notifications from a social network or other website with which you have registered to receive such notifications. We may also use your e-mail address or phone number to contact you for things such as notifications of short-term Offer availability and other related information. You may indicate your preference to stop receiving further promotional communications as further detailed below.
Information Collected Via Technology
Mobile & Location Information
If you use mobile-enabled services provided by booqu, such as any Apps made available by us, we may receive information about your use of our Services from your mobile device while you use our Services. This may also include information about your precise location if you have enabled location-based services on your mobile device. Certain Services may also require additional information collection, such as information to be sent when you are not logged into the Services for alerts services, and the terms of such collection will be identified when you subscribe to or sign up for such services or applications.
Social Media Information
Certain information you post or provide through the Services for public posting, such as your name, profile, comments, collections and reviews, may be shared with other users and posted on publicly available portions of the Services, including without limitation, social media applications and other public fora in which you choose to participate. Please keep in mind that if you choose to disclose personal information when posting comments or other information or content through the Services, this information may become publicly available and may be collected and used by others, including people outside the booqu community. Please also be aware that if you choose to share or tweet deals or your purchases, they will become publicly available on the Facebook and Twitter websites. It is up to you to make sure you are comfortable with the information you choose to provide us and the information you choose to publish. We will not have any obligations with respect to any information that you post to parts of the Services available to others, and recommend that you use caution when giving out personal information to others through social media networks or otherwise.
Program Specific Details
From time to time, we may offer programs with more specific data use and permissions.
Use and Disclosure of Information
In general, personal information and other information you submit or share with us is used for the following purposes by booqu: to enable your access to our Services; to provide, maintain, protect, develop and improve the Services; to fulfill your requests for Services; to customize the content and advertisements you receive from us and our business partners; and to offer you additional information, opportunities, promotions and functionality from us or on our behalf, or from our business partners or our advertisers at your request.
We use Google Analytics to better understand how visitors interact with our site. This service provides non-personally identifiable data including but not limited to data on where visitors came from, what actions they took on our site and where visitors went when they left our site. If you would like to learn more about Google Analytics, or about choices to opt out from it, please click here. In addition, App Annie Inc. provides us with analytics services related to downloads of our mobile app. If you would like to learn more about this service, or about choices to opt out from it, please click here.
We may disclose your personal information if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; or (b) to protect and defend our rights or property, you, or third parties. You hereby consent to us sharing your personal information under the circumstances described herein.
Your Choices Regarding Your Personal Information
We offer you choices regarding the collection, use and sharing of your personal information. You have a right at any time to stop us from contacting you for marketing purposes. When you receive promotional communications from us, you may indicate a preference to stop receiving further promotional communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the promotional e-mail you receive or by contacting us directly at firstname.lastname@example.org.
If you use the Services provided through mobile devices, you may have additional choices, including over whether location services are enabled. Additionally, if you use other social media services in connection with the Services, the providers of these services may provide you with additional choices concerning the types of data shared with the Services.
Third Party Advertising and Sites
We also engage in remarketing to market our sites, products and services or may facilitate remarketing for those of our trusted advertising partners across the Web: when a user visits our site or opens our emails, a Cookie or Web Beacon may be set in the user's Web browser, and advertising networks may deliver targeted advertisements to users with the Cookie or Web Beacon. We do not share any of your personal information with our remarketing partners, ad networks or advertisers. Cookies and Web Beacons, however, may collect from our service de-identified demographic or other data linked to data you voluntarily have submitted to us, such as your email, in a hashed, non-human readable form, which may be used for further retargeting.
You have choices about third-party advertising: both the Network Advertising Initiative and the Digital Advertising Alliance allow you to opt out from the above Cookies, Web Beacons or other online behavioral advertising by their participating companies. Currently, we do not alter our data collection and use practices in response to Do Not Track signals.
We are committed to protecting the security of your personal information. We use a variety of industry-standard security technologies and procedures to help protect your personal information from unauthorized access, use or disclosure. Even though we have taken significant steps to protect your personal information, no company, including us, can fully eliminate security risks associated with personal information.
Children’s Personal Information
booqu does not direct its Services to children under the age of thirteen. We market families-related products or services for purchase by adults. We require registered users of the site to be at least eighteen years old. Protecting the privacy of children is very important. If we obtain actual knowledge that a registered user is under eighteen, we will promptly delete information associated with such account. By using the Services, you are representing that you are at least eighteen years old.
Access to Personal Information
You have the right to request a copy of the personal information that we hold about you. If you would like a copy of some or all of your personal information, please contact us at email@example.com. We may charge a reasonable fee for this service. We want to make sure that your information is accurate and up-to-date. You may ask us to correct or remove information that you think is inaccurate. You may change any of your profile information by editing it in the profile settings page.
If you are a California resident, you may request that we provide to you (i) a list of the categories of personal information about you that booqu has disclosed to third parties for the third parties’ direct marketing purposes during the calendar year preceding your request, (ii) the names and addresses of such third parties, and (iii) if the nature of the third parties’ business cannot reasonably be determined from their names, examples of the products or services marketed, if known to booqu, sufficient to give you a reasonable indication of the nature of the third parties’ business. To submit your request, please e-mail firstname.lastname@example.org.
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